Submitted by
Nicole Kespohl, Manager
RIA Federal Credit Union
Hy-Vee
Moline, IL
Product/Service: Children’s Accounts
Theme: Future Plans
Dates: 4/1/2019–4/30/2019
Budget: $25-$50
Our decorations included several different goals that the CU felt were important for our young members. We also included specific goals that our members wrote on smaller “speech bubbles.”
All new youth members were entered into a drawing to win a stuffed bunny and a sticker book.
We joined Hy-Vee during their Easter celebration by providing activities at the branch. We had a station where children could choose an Easter egg filled with goodies/ We also had a jelly bean guessing game. The child who had the closest guess won $25. If they opened a new account, we doubled the prize and put $50 into their new account.
Our goal was to open 8 new youth accounts during the month of April.
We opened 14 new youth accounts.
